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5 tips to help you choose the right copywriter for you

by Kirsty France | Mar 11, 2025 | copywriting, outsourcing

There are loads of ways to find a good copywriter. You might have bumped into one of us at an event, asked your network for recommendations or searched online. Whether you decide to work with a freelancer or an agency, there are a few ways to choose the right...

What information do copywriters need to work with you?

by Kirsty France | Feb 11, 2025 | content writing, copywriting, outsourcing

Asking this question is a bit like asking how long a piece of string is. It depends. (That’s also an answer I often gave when I was a solicitor.) The information copywriters need to work with you depends on you, your business and the person you work with. It can also...

What can you expect from your copywriter?

by Kirsty France | Jan 13, 2025 | copywriting, outsourcing

Outsourcing can be daunting when you’re used to being the only person looking after your business baby. How can you hand anything over when you know how things work better than anyone else? If you’ve decided to get some help writing your marketing, you’re probably...

Case study: writing a blog for Goldfinch Marketing’s client

by Kirsty France | Dec 9, 2022 | blog writing, blogging, Case study, content writing, outsourcing, writing

One of my favourite things about my work is the chance to learn about the different ways that creative people work. I loved art at school, but I know that there are artists and designers out there that are far better at creating visuals than I am. Hand me a pen and a...

What could working with a VA do for your business?

by Kirsty France | Jul 25, 2022 | Guest blog, outsourcing, work life balance

As a VA I offer admin and bookkeeping support but what does that mean for you? All my clients need different support from me because no two clients are the same and every client’s business is different therefore every client needs different support. What could working...

Case study – creating flexible packaged services for Fishers Solicitors

by Kirsty France | Mar 21, 2022 | blog writing, blogging, Case study, copywriting, marketing, outsourcing, website copy, writing

My work with Fishers Solicitors started thanks to a conversation about my packaged services at a networking event. If you’re at all familiar with my work, you’ll know that’s a common occurrence. I’m usually involved in the conversation in question, but this time I...
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