by Kirsty France | Jun 14, 2021 | content marketing, copywriting, marketing, SEO, social media, website copy, writing
Photo by EKATERINA BOLOVTSOVA from Pexels You’ve probably spent a lot of time and effort creating a great-looking website for your business. There’s a lot of technical work you can do if you want more website visitors, but one of the most important bits...
by Kirsty France | May 20, 2021 | blog writing, blogging, Case study, Christmas marketing, content marketing, marketing, writing
Photo by Katrien Grevendonck from Pexels How do you market your business at Christmas when your service isn’t seasonal? A Christmas blog sounds like a great idea, but what on earth do you talk about? If the problem you solve could come up at any time of...
by Kirsty France | May 10, 2021 | content marketing, marketing, writing
Photo by Brett Sayles via Pexels Is your business seasonal? You might have one of those businesses that gets incredibly busy in the run-up to Christmas, so it makes sense to focus your marketing attention there. Maybe it’s less obvious, but if you look closer, you...
by Kirsty France | Apr 26, 2021 | Case study, content marketing, copywriting, marketing, outsourcing, writing
Photo by Gabriela Palai from Pexels One of the best things about working in a creative industry is the fact that it gives me opportunities to work as part of a team. The other one is working one-to-one with clients, but they’re vastly different...
by Kirsty France | Mar 8, 2021 | blog writing, blogging, content marketing, writing
There are loads of reasons why you might have put off starting to write a business blog. One of the ones I hear a lot is the fact that it seems like a lot of work for one piece of content. (Actually, it doesn’t have to be one piece of content – read this to find out...
by Kirsty France | Feb 8, 2021 | blog writing, blogging, business growth, content marketing, marketing, writing
Photo by Andrea Piacquadio from Pexels Firstly, forgive me. I know that you’ve probably had people telling you to ‘add value’ left, right and sideways. If you’ve escaped this so far, well done. Over on my social media pages, I highlight a business...