by Kirsty France | Nov 23, 2020 | business life, copywriting, storytelling, writing
Photo by Andre Furtado from Pexels Starting out in business is a huge adventure. I was so excited that I’d finally get to work on my own terms and write for a living. After a while, I realised that, while things were going well, I felt as if I was wearing a mask that...
by Kirsty France | Oct 5, 2020 | business life, business tools, content marketing, marketing, website copy, writing
Image by Bongkarn Thanyakij via Pexels Creating a website for your small business can be pretty daunting. If you’re doing it yourself, you need to decide which platform to use and how to make it all look great. If you’re not, there are loads of different professionals...
by Kirsty France | Jul 14, 2020 | blog writing, blogging, business life, outsourcing
Making the decision to outsource some of your business tasks is one thing. Finding someone you’d actually trust to do the work is quite another. If you’re looking for a full-time employee, you might be better off hiring someone to find suitable candidates. However,...
by Kirsty France | Apr 20, 2020 | blogging, business life, storytelling
I’m delighted to have been challenged by the fabulous Steve at The Diary of Dad to write about the positives that have come out of isolation. I have to confess, when all of this started I was panicking. As a business owner, the possibility of not being able to work...
by Kirsty France | Mar 23, 2020 | business life, content marketing, social media, storytelling, writing
I had a completely different blog post written for this week. Yet somehow I couldn’t bring myself to publish it. It felt a tiny bit irrelevant to tell another story when the world has turned upside down. So here I am. The only question running through my head is ‘how...
by Kirsty France | Jan 28, 2020 | business growth, business life, storytelling
Are you stuck in your comfort zone? When you’re in business, there’s a lot of talk about leaving your comfort zone as a tool for growth. I’ve realised that it’s a message that mostly resonates with women. It’s entirely possible that I’m living in a female-centric...