by Kirsty France | Nov 9, 2020 | Christmas marketing, content marketing, copywriting, marketing, social media, website copy, writing
Photo by Anastasiya Gepp from Pexels Have you ever read something that was so far above your head it might as well have been an aeroplane? Did you look at the opening sentences and realise that it meant absolutely nothing to you? Believe it or not, this can be a good...
by Kirsty France | Oct 19, 2020 | blog writing, blogging, business growth, content marketing, marketing, storytelling
Have you made a Christmas list? When you run a business, Christmas gifts can start to shift towards practicality or even become completely intangible. For most of the small business owners I know, the list goes something like this: More sleep. Even more sleep. Snacks....
by Kirsty France | Oct 5, 2020 | business life, business tools, content marketing, marketing, website copy, writing
Image by Bongkarn Thanyakij via Pexels Creating a website for your small business can be pretty daunting. If you’re doing it yourself, you need to decide which platform to use and how to make it all look great. If you’re not, there are loads of different professionals...
by Kirsty France | Aug 24, 2020 | blog writing, blogging, Case study, content marketing, marketing, writing
If you’ve ever wondered what writing a blog can do for your business, here’s a great example.The ChallengeGraeme and Charlotte run a holiday park in a gorgeous location (I wish I could tell you where, but I’m not allowed). This wasn’t somewhere...
by Kirsty France | Aug 10, 2020 | blog writing, blogging, content marketing, marketing, writing
Photo by Cottonbro from Pexels One of the most common questions I hear when I suggest business owners start a blog is “But what will I write about?” Coming up with ideas for your blog (or any of your social media posts, for that matter) can feel like a massive task at...
by Kirsty France | Aug 3, 2020 | blog writing, blogging, content marketing, marketing, writing
Does it ever feel as if some people might be a bit scared of your business? You might think of yourself as a perfectly pleasant person, not an ogre or a troll. Yet you haven’t had a steady stream of new customers beating a path to your door. Or maybe you’ve introduced...
