by Kirsty France | Nov 1, 2022 | blog writing, blogging, content marketing, content writing, marketing, writing
Photo by Cup of Couple: https://www.pexels.com/photo/crumpled-papers-near-a-person-writing-on-a-notepad-6632868/ A blog is brilliant for letting your audience get to know you and how your business helps them, but it only works if people keep reading and take action...
by Kirsty France | Oct 10, 2022 | blog writing, blogging, content marketing, content writing, marketing, website copy
Photo by Pixabay: https://www.pexels.com/photo/author-blog-create-creative-267569/ You’ve decided to write a blog that’ll stand up on its own or form part of your marketing strategy, but you don’t have a website yet. Maybe you don’t need one at all. You want to start...
by Kirsty France | Oct 3, 2022 | blog writing, blogging, content marketing, content writing, website copy, writing
The short answer to this is that no, you don’t. The question is, will a standalone blog help you to achieve your goals if it isn’t part of a larger website? Here’s my rundown on the reasons why you don’t need a website to write a blog and why you might want a website...
by Kirsty France | Sep 13, 2022 | blog writing, blogging, content marketing, content writing, copywriting, email marketing, marketing, writing
When it comes to marketing, video is everything, right? You might be getting amazing results on TikTok and Instagram is showing Reels to more people than static images. Why would you need written content when you can put everything you want to say into a video? It...
by Kirsty France | Sep 5, 2022 | blog writing, blogging, content marketing, content writing, grammar, writing
Photo by picjumbo.com: https://www.pexels.com/photo/person-holding-blue-ballpoint-pen-writing-in-notebook-210661/ Every so often, a conversation will crop up in my social media feed about grammar. The person writing the post wants to know how much we all care about it...
by Kirsty France | Aug 8, 2022 | blog writing, content marketing, copywriting, emotional marketing, marketing, transformation marketing, website copy, writing
Photo by Karolina Grabowska: https://www.pexels.com/photo/woman-reading-a-magazine-in-her-bed-6633697/ When you create marketing content for your business you’re aiming to show your future customers how each product or service will help them. You’ll do that in...
