by Kirsty France | Sep 5, 2022 | blog writing, blogging, content marketing, content writing, grammar, writing
Photo by picjumbo.com: https://www.pexels.com/photo/person-holding-blue-ballpoint-pen-writing-in-notebook-210661/ Every so often, a conversation will crop up in my social media feed about grammar. The person writing the post wants to know how much we all care about it...
by Kirsty France | Aug 8, 2022 | blog writing, content marketing, copywriting, emotional marketing, marketing, transformation marketing, website copy, writing
Photo by Karolina Grabowska: https://www.pexels.com/photo/woman-reading-a-magazine-in-her-bed-6633697/ When you create marketing content for your business you’re aiming to show your future customers how each product or service will help them. You’ll do that in...
by Kirsty France | Jul 4, 2022 | blog writing, blogging, Christmas marketing, content marketing, marketing, writing
Photo by Brigitte Tohm from Pexels Yes, I’m publishing this blog in July. No, I haven’t lost my mind. There are already business owners on my social media feeds talking about buying baubles. I know that there are marketing professionals out there who...
by Kirsty France | Jul 4, 2022 | Christmas marketing, content marketing, email marketing, gift guide, marketing, Product descriptions, social media, writing
Photo by Simon Migaj from Pexels Your Christmas marketing could be all about gifts, but it can also give you the chance to show your customers what you’re about and to have some fun. You can find some ideas for things to talk about in your Christmas marketing here....
by Kirsty France | May 9, 2022 | blog writing, blogging, content marketing, emotional marketing, writing
Photo by Pixabay: https://www.pexels.com/photo/black-android-smartphone-on-top-of-white-book-39584/ I’m a big believer in sharing some of your life in your marketing. Here’s why. The question is, how much do you share? It’s one thing to give your audience a glimpse...
by Kirsty France | May 2, 2022 | blog writing, blogging, branding, business life, content marketing, copywriting, emotional marketing, marketing, storytelling, work life balance, writing
You’ve probably seen loads of marketing advice telling you that you need to share your knowledge and establish yourself as an expert in your field. That’s all true. When you have a small business, you need to go one step further and share a bit of your life with your...